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Blog :: 02-2013

Dorset Park Open House Sunday 2/17 1:00-3:00pm

This Sunday, February 17th, 2013 from 1:00-3:00pm, Geri Reilly Real Estate is hosting an Open House at 4 Lupine Lane, South Burlington in Dorset Park. Stop by to say "hi" and take a look around! We look forward to seeing you there!


4 Lupine Lane, South Burlington

Cooper Winter2

Dorset Park Neighborhood

Don't miss this opportunity to live in the desirable Dorset Park neighborhood! Wonderful 4 bedroom, 2 ½ bath Colonial with open floor plan, spacious rooms, formal entry with newer tile floor open to spacious living room with newer carpet, formal dining room and country kitchen with yellow birch hardwood floors plus breakfast bar and lots of cabinets and counter space, family room with slider to back deck open to laundry area and mudroom, private master suite with his & hers walk-in closets and private bath with soaking tub and separate shower and sunny back deck overlooking landscaped yard. Great association amenities including year round community house, pool and tennis courts. Enjoy plenty of walking trails, walk to Dorset Park, Cairns Arena, schools and VT National golf course all within minutes to Fletcher Allen, I-89, University Mall and downtown Burlington.

MLS#4202272 / $389,900

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Market Homes on the Sly with Aromatherapy

Selling a home can be daunting, especially if you're new to the process.  These days, a well-placed ad or some spectacular photographs might not be enough. Consumers are more savvy than ever, making them less responsive to many traditional marketing techniques.  The internet allows potential home buyers to do intensive research before they even visit a possible new house.  Consumers today are more aware of advertising techniques, and aggressive or obvious marketing ploys can easily backfire.  So what are the best ways to market homes?  One of the most subtle and effective methods involves creative application of a little science.

You may have heard of aromatherapy being used at open houses to market homes.  Studies have shown that smell is one of the first things people notice when they walk into a new place.  Unpleasant odors like litter boxes, trash, or stale cooking odors can turn buyers off instantly.  However, the right scents applied in the right rooms can make a stunning difference.  This doesn't mean that a bottle of spray-scent is all you need, however.  Subtlety is key.  Heavy perfume sprays or plug-in commercial diffusers may be overpowering or fake, causing potential buyers to wrinkle their noses.  A little research and a bit of shopping can help you employ understated aromatherapy.  You may find that it's an inexpensive and effective way to market homes.

Market Homes AromatherapyFresh, fragrant flowers near a window can impart a clean, open atmosphere.  A touch of lavender evokes relaxation and a feeling of comfort in a living room or great room.  Jasmine or Ylang-Ylang induce romance and are perfect for a master bedroom.  Orange, lemon, or lime oils are wonderful in bathrooms or laundry rooms.  Even something as simple as the smell of fresh-baked cookies lets prospective buyers know that they're in a house that's just waiting to become a home.  Besides, cookies make everyone happier, and happy people love to buy.  It's time to get a whiff of all that aromatherapy can do!

Looking for the best ways to market homes? Let us help!